Meat & Bones provides raw dog food as a subscription service. This company has a special place in our hearts. We’ve been there since its inception, figuring out whether there is enough demand for such a service, and helped it grow into the service it is today, using our design, development, and marketing expertise to create a delightful, healthy, and easy way to feed pets.
A multidisciplinary team was assigned to the project. In the first phase, we created a landing page and an ad campaign, the goal of which was to gauge the general interest of customers
After confirming interest, we began the service development process. We researched competitors and interviewed potential customers as a basis, and furthered this with mockups and the release of an MVP. Our first version, which only allowed pre-orders, was used to test and promote the service as well as to gain data for further iteration
Besides developing the platform, we’ve also been busy marketing it, and we’re still creating new marketing campaigns as we flesh out the website. We’re helping Meat & Bones create a great service for dog-lovers who care about proper nutrition and a healthy life.