Meat & Bones provides raw dog food as a subscription service. We worked with the company during inception to determine whether or not there was enough demand for such a service. We helped Meat&Bones grow into the service it is today using our design, development, and marketing expertise to create a healthy and easy way to feed pets.
A multidisciplinary team was assigned to the project. In the first phase, we created a landing page and an ad campaign, the goal of which was to gauge the general interest of customers.
After confirming interest, we began the service development process. We researched competitors and interviewed potential customers as a basis, and furthered this with mockups and the release of an MVP. Our first version, which only allowed pre-orders, was used to test and promote the service as well as to gain data for further iteration
Besides developing the platform, we’re marketing the service and creating new campaigns while we flesh out the website. We’re helping Meat & Bones create a great service for dog-lovers who care about proper nutrition and a healthy life