- Our work
- Metrostav
Metrostav
Rebuilding a website from the ground up
09Blueberry members on the job
100pages in EN and CZ
01website + custom CMS
Solution
Metrostav needed a website redesign to bring home its continuing importance in Central Europe.
Built a modern website that adheres to brand guidelines and a CMS for its administration.
… so how do you redesign a website completely while meeting all corporate requirements?
concrete goalsconcrete goals
Rather than just apply a new coat of paint, we held a design workshop with Metrostav to write up:
- data gathered from all business segments
- proto-personas representing target users
- their challenges
- their goals
- a customer journey map
By focusing on what mattered and steering clear of potential problems, Metrostav saved money.
Test using a simpleinteractive prototype
To cover a range of defices we adopted a mobile-first mentality, scaled up for the desktop, and created and tested both with a clickable prototype.
With guidelines in mindmake the design fresh
Any deviation from the guidelines was unacceptable. With careful consideration, we came up with a design that looked modern, yet met requirements.
Using Scrumimplement and test
With in-person meetings every two weeks, work on the front-end and back-end was consistently on‑target.
As it was being readied to ship, we helped Metrostav migrate to the new back-end, copying over data and redirecting old pages.
